Barack Obama's Brilliant Campaign

Presiding over Miami-Dade commencement ceremony- Getty Images

We can all learn something from Barack Obama's promotional campaign. There isn't one medium that he has overlooked. I get daily emails' keeping me abreast of inside campaign information, media dirt and his responses to critics.

If you don't think that he became President because of his adept marketing ability, think again. He was a green senator - with virtually no track record to speak of - sitting in the senate. He goes from that to president of the United States? 

How did he do that? 

Clever marketing and strategy. If nothing else, I have to concede that he understands the media and how to use it. Much like Kennedy, he has an uncanny ability to use the media to showcase his charm and wit. If you are old enough to remember the Nixon and Kennedy debate, you know what I am talking about. 

In my opinion, Romney is not scoring too well with his campaign. He now has to dig himself out of a hole regarding his previous stint with banking industries. Obama jumped right on that by deluging us with television spots exposing smitten Romney. 

Mitt Romney:  Getty Images

So far, Barack hasn't missed a beat regarding gaining an media advantage over Mitt Romney. I wouldn't be surprised if Obama takes the presidency again, because of his savvy marketing skills. 

Sadly, for myself, I don't like either candidate. There hasn't been a president that wooed me in years. 

When I think back to the George Bush administration, and compare his marketing and promotional ability, I understand the difference. Bush took a lot of hits because of his lack of ability to manipulate the press. 

Clinton, on the other hand, understood the media. He used his charm and good looks to woo us. I do think Clinton was a good president. I can overlook the Monica Lewinsky scandal. I may not like what he did, but I don't believe it affected his ability to be president. 

At any rate, it will be interesting to see who makes it to the finish line. I think it is going to close, very, very close. They say that not voting is a vote for Obama. 

At the moment, the prospect of voting is a frightening thought for me. I just can't buy into either candidate's agenda. 

However, I have certainly enjoyed evaluating the campaign strategies.