Clever as I can be...

You know that Brooks and Dunn ditty " How long is long gone you gonna be?," that about sums up  my attitude about the job market...At best it is frustrating.  Everyone says we are in a recession, I'd bet everything that we are in a depression.  It wasn't all that long ago that one could find a great job in four months or less.  In today's market you're lucky if you find one in 40 months! 

I work in an environment where I have met ex-business owners, business executives and other professionals- all with the same tale to tell-  they had to find a job, any job to keep their head above water.   These are people that have made a good deal of salary, now having to accept contract work and hourly jobs in order to put food on the the table.

Only the cleverest of people will succeed , and that means having to stay abreast of all the changes in the industry.  You can forget about finding a decent job at all if you don't have intermediate to advanced technical skills.  Employers now want an employee that not only can multi-task, but field different jobs outside the scope of one's expertise to get the most bang for their buck.

You see, I was always naive enough to believe if you can sell yourself, and have excellent visionary skills, and can sell your company's niche' to the market, that you have a solid footing in business.  What a primitive, outdated way of thinking!

It wasn't all that long ago that I accepted a position with a developer with the caveat that "everything has is now priced based.  Image based advertising doesn't have a place in the market now.  It is all about price, value, more for your dollar. "

To get ahead, in today's market, you have to do it yourself.  You have to make a list of every single thing that you can do well, and make a list of everything that that the market needs and fill that niche.'   I don't think it necessarily means you have to have money for a start-up.  If one's concept is strong and good enough, there are people that will buy into your idea. 

I know what I have to do, I just have to go do it...Because if I plan to wait until I find my dream job, I will be waiting a long time.

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